Newsjack for Extra Marketing Punch

If you want a quick, easy way to connect with customers, newsjacking is a great way to do it. Newsjacking is when you build off of current events or pop culture trends and incorporate it into your own brand communications....

/ August 30, 2013

Oban 14 Year Old 84/100

The Oban distillery is located in the scenic West Highland fishing town of the same name, which has turned into a favorite Scottish vacation spot. The distillery is considered a classic Highland distillery, producing whisky in the traditional age-old methods...

/ August 30, 2013
Pandering To Design Clients

Pandering To Design Clients

Pandering is defined as to “Gratify or indulge (an immoral or distasteful desire, need, or habit or a person with such a desire, etc.)“. As a design professional, pandering to clients is actually a disservice to them. Sometimes you may...

/ July 25, 2013

Warm Up to Judy B Dale’s Handcrafted Quilts

This week’s artisan feature highlights Judy B. Dales and her knack for creating beautiful, handcrafted quilts. Her pieces have been featured in numerous museums, corporate and private collections, and in homes all over the United States.  A Modernized Tradition Quilts...

/ July 3, 2013

Prague – A Romantic Destination

I love travelling. My wife loves travelling. My kids love travelling. In fact we spend over 2 months a year travelling around the world. I have visited 145 cities in 25 countries on 4 continents. I say this not to...

/ June 26, 2013

Kate Spade: Handbags and Beyond

This week’s artisan feature takes a different spin, focusing instead on the world of fashion. I am covering fashion icon Kate Spade and her versatile design sense and business acumen.  Born Kate Brosnahan, Kate created the designer brand Kate Spade...

/ May 29, 2013
no strategy then business is dead

No Strategy? Then Your Business Is Dead!

I’d like to begin this post with a story. A friend of mine had started up an education center for children specializing in “Cognitive Education”, which employs psychology in order to educate children more effectively and raise their intelligence levels....

/ April 4, 2013

All I Needed to Know about Business I Learned in High School

You might be surprised to learn that high school and business share many of the same situations and challenges: an extended learning period with feedback and interaction between many different people, the challenge of creating and maintaining relationships, and managing...

/ March 27, 2013
business countdown success

Countdown to Success

  Did you know that the way you count can affect your productivity and morale? I learned this little tip from a military veteran turned salesman; let’s call him Joe. During Joe’s time in the service, he specialized in explosives...

/ March 22, 2013