Buying Convenience: Top Ten Mini-Mart Logos
Mini-marts are emporiums of impulse purchases. They offer products that people don’t actively shop for, but merely ‘pick up’ while they are in transit from one place to another. Because impulse purchases are made solely in the spur of the moment, marketing is essential to mini-marts. Although they are ubiquitous in the United States, on nearly every major street corner, few people give a lot of thought to their marketing strategies and food and drink logos. However, as you can see from the following ten logos, mini-marts clearly are working hard on wooing their target audience and branding.