Social Media and Entrepreneurship
Some entrepreneurs are reluctant to use social networking to promote their business ventures. There are good reasons for feeling this way; social networking may be low cost, but it requires an immense amount of time to set up and maintain. In addition, it is just as easy to anger and alienate your audience as it is to win their hearts. Many entrepreneurs prefer to focus on more traditional marketing methods. However, there are a few good reasons to make social media a part of your business. The first and more important one is that social networking works.
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Media Do’s and Don’ts for Small Business
Media exposure can be one of the most valuable free marketing tools a small business can wield. However, the media can be your best friend or your worst enemy, depending on how you portray yourself. Here are a few tips for presenting yourself and your business in the best possible light and using the media to your best advantage.
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Can Your Customers Find You?
It’s a common scenario. You have a great idea for a small business, invest time and money in getting the right supply chain, open a website or a physical location, and then… nothing happens. You know that people are looking for products and services like yours, but they never seem to find you. Increasing your business’s findability can be a ‘make or break’ solution that changes your company’s destiny. Here are a few ways to ensure that your company can be found by the people who are seeking it.
Personal vs. Business Social Networking: Five Simple Rules
Social networking is an incredibly potent tool when it comes to marketing your business and your brand. It gets your logo design and core values out into the public eye in a way that is fun, friendly, and, best of all, free. However, many small business owners find that their social networking sites end up being more of a detriment than a benefit, because they allow the public to see sides of you that may not be congruent with your business’s professional image. Here are five simple tools for using Facebook, Twitter, and other social networking sites in a way that benefits your company and build your brand.
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Flipboard is an awesome app on the iPad
Ever since I bought my iPad, I have not been using it much except for some casual browsing and my daily dose of morning tech rss feeds via.
The main issue is that since iOS4 is not available on iPad yet, I would have to close and switch between numerous apps to get to the social media outlets that I frequent such as Facebook, Twitter, Techcrunch etc.
But with the new app Fliboard, all my favourite feeds are in place in a slick magazine style format!!
If you are on the iPad, I would seriously suggest getting this free app!!
