Marketing Your Local Business Online
‘Local’ is the new black—or at least the new green. Many modern people are eager to support their communities and help the environment by buying local. This can be a boon for small business owners, but only if you market your small business brand as a local option.
One of the big challenges in developing and marketing your small business brand is that the cheapest and most available marketing methods are online. This means that you must adopt a hybrid approach that combines your local brand with online marketing strategies. Here are a few tools to help you get started.
Profiting From Business Blogs
Increase your profits with a business blog! [SB#013] – A lot has been written about blogs as business and sales tools, but they can be valuable SEO tools as well. Although many experts are pointing to social networking as the media of the future, most of us still follow our favorite blogs and check in with them on a regular basis. In addition to entertainment value, a blog can improve your search engine optimization as well as inviting new people to your website and gaining valuable organic links. Many people look for quick fixes in SEO when in fact an occasional blog article can do wonders for improving your Page Rank over the long term. Here are a few ways to make your blog do double duty for your website—fostering sales and increasing your Page Rank at the same time.
RIP Steve Jobs – I Will Miss You!
An inspiration for my entire entrepreneurial life!! I will miss Steve.
Rolex? No Thank You
Honestly, there are so many premium men’s watches out there that I have forgotten what Rolex looks like. There are so many elite brands and models out there that the old names since to be fading into the sunset.
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Vacation Photography
Whether you are a total beginner to photography or a seasoned semi-pro, taking vacation pictures can pose quite a challenge. It seems that good photos come about almost by random magic. This year your vacation photographs can be full of unique and attractive shots if you follow these simple rules.
Alternative Funding for Entrepreneurs
Many entrepreneurial success stories begin this way: X had a dream, but his dream was turned down at the local bank. This is a situation that many entrepreneurs face. While it can be scary, it does not have to be a dead end. The reason so many success stories begin this way is that it is actually very difficult to get a bank loan to start or expand a small business. However, there are alternate forms of funding that can help you achieve your dreams. It’s just a matter of knowing how to approach them.
400 Year Old Private School
400 YEAR OLD SCHOOL!!! – We visit a 400 year old private school that is in the castle previously owned by King Henry VIII. Great piece of history and a great school tour. We would probably get Sahi into it.
Connecting with your Customers
Connecting with your customers is one of the most important parts of building your small business brand, but it can also be one of the most difficult. Few modern small business owners have a traditional storefront that allows them to have an actual conversation with the people who buy from them. Others may have a traditional business with a physical location, but find that it is still difficult to find time for that human touch. Here are a few tips for making the connection with your customers.
SEO and Internal Links
You often hear about internal links on SEO websites, mainly that they are crucial for increasing your page rank. However, many website owners don’t really understand what we actually mean by the term. Here is a short guide to internal links that hopefully will be of help to beginners and advanced programmers alike.
Increasing your search ranking with internal links video
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Where Economy Meets Luxury
When you think of economy airline tickets, what comes to mind? Child-sized seats with dirty upholstery, endless hours trapped next to a screaming baby or in front of a champion karate kicker. However, many airlines are redefining economy by offering ‘premium economy’ cabins. The latest of these is the Hong Kong Cathay Pacific Airline.
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